I believe I have simply responded to the expectations of women of my generation. When I launched my brand, at 26, I set myself a simple goal: I wanted to create clothes that I would have wanted to buy myself, clothes for my friends, women who work and have taste. and are willing to spend a little money on their appearance without breaking the bank. What were we looking for? Comfortable clothes that can be worn every day, and not just in the evenings, but which are at the same time original designer clothes. This may seem trivial, but, on the market at the time, we found either branded clothes, very elaborate, overpriced, often designed by men who tend to dress a fantasy more than a woman, and therefore impossible to wear in daily life, or rather simple products like those of Agnès b or Dorothée bis. I positioned myself between the two.